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FTC: Online Privacy Policies Apply to Offline Practices

A Federal Trade Commission (FTC) official said at a recent marketing industry meeting that online privacy policies will govern a company�s offline data practices. The FTC may bring an enforcement action against a company if there is a disparity between its online and offline privacy practices, unless the company indicates that its online privacy policy does not apply to offline practices.

Online Privacy Policies Apply To Offline Data Practices � FTC, Newsbytes, December 10, 2001.