Startup Uses Biometrics to Avert Fraud
Los Angeles-based startup firm TouchCredit Financial Services Inc. claims it has developed a system to ensure fraud-free transactions on the Internet. The company developed a technology that can verify consumers' identities expertly through the sound of their voice, the way they type on a keyboard or by their fingerprint. It claims this system will protect consumers and merchants from fraud and speed up e-commerce. TouchCredit downplays privacy concerns, saying the company doesn't store the personal information itself and that the system is impossible to hack.
Start-Up Turns to Biometrics To Prevent E-Commerce Fraud Wall Street Journal, August 13, 2003
