Junk Mailers Trying to Prevent Do-Not-Mail List
As the Federal Communications and Federal Trade Commissions take action to give individuals some control over telemarketing and spam, the Postal Service seems to be catering more and more to junk mailers. For instance, a new cooperative mailing rule allows for-profit mailers to send solicitations under the guise of charities. In many situations, this results in the for-profit mailer pocketing the majority of the money raised in the name of the charity. This is likely to increase junk mail, and individuals' calls for more control over unwanted mail advertisements. Special interest groups are responding, trying to thwart calls for a national do-not-mail list.
Nonprofit Postal Rate Challenged, Washington Post, November 11, 2003.
Associations Act to Defend Direct Mail, DMNews, November 10, 2003.
