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Direct Marketing Association Creates Deceased Do-Not-Call List

The Direct Marketing Association has created what it calls the Deceased Do-Not-Contact list. The association announced the DDNC file yesterday as a list of names, addresses, telephone numbers and e-mail addresses of deceased consumers that must be honored by all DMA member companies but also will be available to non-member firms. Consumers now can register the names of deceased loved ones on the DMA's consumer Web site at preference.the-dma.org/cgi/ddnc.php.

DMA Aims to Stop Solicitations to the Deceased, DMNews, July 22, 2005.