Study: Many American Companies Misuse Customer Information
A new study released this week shows that many major American companies misuse information they collect from consumers over the Web. The Customer Respect Group, the Boston research firm that conducted the study, rated the privacy practices of a whopping 72 percent of 464 North American companies it surveyed earlier this year as "poor" with respect to reusing personal data for marketing purposes.
Companies dinged on Web privacy, CNet News, August 23, 2005.
