Consumer Privacy Groups File Complaint About Online Advertising
Technologies used by Microsoft and other online advertising outfits to analyze user behavior threaten privacy and must be curbed, a pair of advocacy groups said Wednesday. The Washington-based U.S. Public Interest Research Group and the Center for Digital Democracy have asked the Federal Trade Commission to review--and ideally restrict--what they describe as a growing online business model dependent on technologies that "aggressively track us wherever we go, creating data profiles to be used in ever-more sophisticated and personalized 'one-to-one' targeting schemes."
Microsoft among targets in online privacy complaint, CNet News, November 1, 2006.
