Privacy Advocacy Groups React Release of Behavorial Targeting Guidance
The Federal Trade Commission released its recommendations for industry self regulation of online behavioral advertising practices. Consumer privacy experts cited the disparate treatment of consumers' online and off-line privacy rights based on old and new marketing/advertising tactics. Advocacy organizations have been working on the issue for years, without the benefit of a federal law or strong Internet consumer privacy protection regulations.
Consumer groups: FTC online ad policy falls short, Deborah Yao, Associated Press, February 12, 2008
