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CDT Banking on RFID Privacy Invasion

The Center for Digital Technology is leading an effort supported by the largest investors in radio frequency identification technology that include Microsoft, Intel, Cisco Systems, Proctor & Gamble, Eli Lilly and Co., American Library Association, National Consumers League, aQuantive, VeriSign and Visa to pave the way for broad adoption. Levi Strauss Company is experimenting with tagging jeans with the devices which allow remote tracking of items. Manufacturers and retailers find the technology helpful with managing inventory. Privacy issues arise when the devices remain active once they are purchased.

Levis' New Style: RFID