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San Fran Passes Opt-In Privacy Legislation

San Francisco is the newest local government in California to pass opt-in privacy protections for financial information use. The law takes effect on January 1, 2004, and requires financial institutions to obtain consent before engaging in affiliate or non-affiliate sharing. Fines start at $2,500 for violation of the law.

Other California jurisdictions, including San Mateo, Contra Costa, Alameda, Santa Cruz and Solano counties, and Daly City have already passed opt-in laws.

Financial Information Privacy Ordinance.

S.F. supervisors move to protect consumer privacy, No data sharing without an OK, San Francisco Chronicle, December 10, 2002.